About Zoë Alexandria Jewellery

Zoë Alexandria Jewellery is – you guessed it – a jewellery brand. But we believe we are so much more than that. Yes, on the outside we might be all sparkly and shiny, but on the inside, there are layers. We know we're pretty to look at, but we also like to think that we hold meaning and purpose. Just like you. And you, my friend, are why we are here.

Our customers are at the heart of everything we do. You are our influence, our driving force, our source of inspiration. We make jewellery just for you, which means we spend a lot of time designing and seeking out things we think you’ll love. We’ll even work side by side to create a specific one of a kind piece, just for you (and only you). We also offer you to option to recycle jewellery that might represent the old you, delivering a newly refined version that better reflects who you are today. In a nutshell, you are the reason we are here.

The face (and hands) behind Zoë Alexandria Jewellery, is founder & maker Zoë Richardson. After studying fashion design, fashion marketing & finally jewellery making (phew!), her deep passion for jewellery saw Zoë travel the world for inspiration that led to designs using precious metals and stones. From humble beginnings back in 2016 in a studio at Sydney’s iconic Bondi Beach, and a life changing trip to the gemstone capital of the world, Jaipur, Zoë’s love for creating continues to this very day. Although her style and technique may have changed, her reason WHY has never wavered. The brand has evolved and the woman behind it has too. Since the inception of Zoë Alexandria Jewellery, founder Zoë has become a wife and a mother, leading to changes as a person, and thus, changes as a brand too. 

personal photos of Zoe Alexandria, in India, at the Bondi markets and with her family on the beach

Today Zoë Alexandria continues to be a jewellery brand, but one that has many layers. And while layering is something that we encourage in the physical sense (hello ring stack and multiple necklace chains) it’s something we also pride ourselves on:

HANDMADE JEWELLERY Our jewellery is handmade with Zoë’s own two hands in her sacred studio space. Call it a labour of love, if you will.

BESPOKE JEWELLERY We can work with you to create memorable, one-of-a-kind bespoke pieces that you can cherish for years to come. Get in touch via our Contact Us page to chat all things jewellery design.

SUSTAINABLE JEWELLERYWe believe in slow fashion where our sustainability is unified with our ethics and our products are quality-based rather than time-based. We are working towards creating a business that benefits the planet and all people.

ETHICAL JEWELLERY All of Zoë Alexandria’s raw materials and stones are responsibly sourced and sustainably produced.

RECYCLED JEWELLERY - Still holding on to that old engagement ring that you ‘lost’ from your ex-fiancé? Or that hideous necklace from your mother in law that you're never going to wear in a million years? Well, haven’t we got news for you. Zoë Alexandria’s Recycling Initiative encourages you to rummage through your jewellery box for old fine jewellery pieces that we can turn into something new. So that engagement ring that represented heartbreak could soon signify a new beginning, or instead a timeless bond between the old and the new.

At Zoë Alexandria, we believe a sense of style can reflect the inner most workings of a soul, saying things to the world that you might not be brave enough to say out loud. So go on, what are you ready to tell the world?

Dive deeper into the world of Zoë Alexandria and follow us on Instagram or like us on Facebook.


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